Rise: T A N G A N by Margaretha Novianty and Zico Halim

Rise: T A N G A N by Margaretha Novianty and Zico Halim“A dirty mind, makes any ordinary conversation much more interesting”, and T A N G A N is inviting you to a new naughty adventure… with eleganceRise: T A N G A N by Margaretha Novianty and Zico Halim.

Step inside the world of T A N G A N and you will feel as if you are stripped bare, sexed, and adored – no matter your size, shape, colour, or age. Mind you, it’s not an open invitation to be dressed to the nines in skin-tight or cut-out pieces of body hugging fabrics that will show off your curves. Instead, the creative duo behind T A N G A N – Margaretha Novianty, the former fashion editor of AMICA Indonesia and Zico Halim, a creative consultant for many retail brands – addressed the very basic instrument for sexual arousal: our somatic senses.

They pair have created pieces that would alter our sense of touch, which, as they say, “most directly draw the playful side of sex itself, as we are being wrapped skin to skin with another person.” Unfinished hemlines on shantung, ingenious cuts on wool and cottons, structured dresses and sophisticated necklines will heighten its wearer’s sensuality, without being trashy.

For the label’s inaugural show in SALIHARA, a shadowy figure appeared and released the fragrance of incense around a giant octagon of curtains, created by Shadtoto Prasetio Studio, befitting of a contemporary art shadow puppet play. Warm lights and serene sounds are then projected onto the octagon, and from the outside, we see shadows of the models before they emerged, adorned in flexible garments done in fleshly colours that bring out a mysterious sexy, golden sheen, and highlight the tones of their skin and imperfectly perfected by the delicate accessories by Rinaldy A. Yunardy.

Symbolically, T A N G A N is more than just a touch of genius – it has succeeded in its effort to heighten all of five senses. Its unorthodox view of beauty represents the modern rawness of contemporary fashion and art, in a never-ending quest for the balance between comfort and quality, infused with a subtle expression of one’s identity. (Text Winda Malika Siregar)

See the whole collection below:

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